Recommendations | Mike Holloway
Mike Holloway

A site dedicated to thoughts and ideas.



You are a badass: How to stop doubting your greatness and start living an awesome life

This book changed my life.

One day I'll write a full review on my blog as it was so transformational. Jen's tone is really accessible, a little crass at times but the message she delivers is like a fact-train hitting you square in the face.

You should read this book if you're feeling in a rut or a little stagnant in life. I challenge you to read it and not feel like you've just discovered you had super powers all along.

Entrepreneur Revolution: How to Develop your Entrepreneurial Mindset and Start a Business that Works

A sentence very early in Dan's powerful, inspirational and motivational book got me hooked:

If you went back to the late 1900s you would find people working on the new machines - computers - making data. These are ‘white-collar’ factory workers.

...They sit at their work station and repeat their tasks for hours on end until the day is over. That is just how it is for most people who live in the industrial age.

Have you ever had that questioning inside that asks why you're not using your own skills for your own passions? If so, this book is a must read.

Side Hustle: Build a Side Business and Make Extra Money – Without Quitting Your Day Job

I'm really inspired by others that have managed to break free of the 9-5 and chart their own course in life by following their passion but it can seem so daunting if you have bills to pay and other responsibilities that prevent you going all in. This book is great for giving you ideas on how to build side projects when you have a little downtime and how to monetize them.

If you don't have ideas of your own, still read this book as the author gives you some of his to use instead. One of my favourite nuggets of information is in the appendix - How to validate an idea with $10 and a Facebook account.

Contagious: How to Build Word of Mouth in the Digital Age

You've built a product or service but you're not sure how to market it effectively. This book can offer you years of experience on how to tap into triggers that motivate buyers.

One of my favourite examples in this book is how Kit Kat paired their product with coffee in advertising during 2007 to revive sales. The pairing created a subliminal thought in people so that whenever they were around coffee, they were thinking of Kit Kat.

There's plenty of similar examples so it's easy to apply to your own offering.